His career began in 1995, when, at 20, he released his debut album Being Myself. He became popular when his 1999 single "Back That Thang Up" was released. In 2003, he returned to Cash Money Records to record Juve the Great, spawning the number-one hit "Slow Motion". Following this album he again left Cash Money, and in 2006 signed to Atlantic Records where he released Reality Check. His latest album, The Fundamentals, was released in February 2014.